but clear skies, sandy beaches, and highs in the 70's? not so much. and when you think about holiday decorating, florida probably isn't the first place that comes to mind either, but the holiday decor business is doing quite well in the sunshine state. >> the clients we're calling on are the rich and famous. they're professional athletes, they're industry leaders, and we're in the business of complete sales, service and installation for these types of people. >> reporter: david shindler has been in the christmas business for more than 20 years. he's a franchisee at holiday decorating firm christmas decor. >> we'll custom decorate well over a couple hundred homes this year, and part of that is complete custom interiors and custom exteriors. >> reporter: if you want your house to look like this, you'll have to have a lot of this. prices start around $1,500, average $3,000, and can run as much as $20,000 for some of their bigger commercial clients. shindler describes this waterfront fort lauderdale home as one of the more modest residences he's decoratin